In 2002, Gildas Loaëc and Masaya Kuroki, co-founders and artistic directors, decided to create Kitsuné.
During a trip to Japan, they came up with the idea of bringing together their passions for fashion and music in one entity. Kitsuné, the fox in Japanese, appears as an obviousness.
Thus, year after year, they drew a new vision of fashion influenced directly by Parisian and Tokyo life. Lost in a mix of tradition and modernity, the Kitsuné woman wants to be chic and relaxed. In their collections, we find looks with bold colors, prints and materials rooted in the times.