Adidas is a German company founded in 1949 by Adolf Dassler and specializing in the manufacture of sporting goods. Adidas Originals, which launched iconic pairs of shoes such as the Stan Smith Originals, Superstars and Gazelles that we know so well today, never ceases to keep up with the times in terms of both innovation and technical advances dedicated to performance.

Striving each year to put forward new artists and performers in all possible sports disciplines, Adidas knows how to draw us into its universe. Aesthetics, colors and comfort are thus mixed with performance, for our greatest pleasure.

The colorful history of the brand is now well known. From the war between the two Dassler brothers and the members of the two companies (Puma and the brand with the three stripes), through the advent of the Superstar, Continental and Stan Smith Originals sneakers, as well as the sponsorship of high-flying athletes (which child has not wanted one of the jerseys of his favorite athlete?) The sneaker line dresses men and women around the world. Sneakers, socks, jerseys, accessories... Everyone has at least one piece stamped with the label, which is alongside Nike among the most prestigious sportswear brands on the planet.

Back for this new Spring/Summer 2021 season, the brand with the three stripes (the famous logo) presents us its classics revisited and modernized for a better insertion of its products in the trendy streetwear universe. We find the Adidas Originals Gazelle, the Zx 500, as well as the Nizza, the Handball and the Hamburg which are reinterpreted in a timeless style, while preserving an identity, a level of performance and a unique authenticity. The German manufacturer is once again proving its worth in the vast sneaker world and is still going strong. The footwear range, to be found in our store, dresses everyone from children to men and women, including an athlete like Stefanos Tsitsipas and many others.

Adidas Samba Purple Haze

In our writing, we present the strange samba released on April 20 and nicknamed Purple Haze. This pair of sneakers is neither more nor less than a tribute to the expression "4-20" that has been democratized around the world over the years. Just to tease you a bit our writing here is a small list of keywords related to it: Success, Grateful dead, Purple Haze and Waldos.

Adidas Neighborhood: A terrace survival guide

For a few years now Adidas Originals has been collaborating with the Japanese streetwear brand par excellence, Neighborhood. Unless you live in a cave, you're probably familiar with Neighborhood, which has been the trendy daddy of the global streetwear movement for some time. In our article we look back at the triple collaboration between the sportswear manufacturer from Germany, the Japanese label and the artist who made the cover of the album "life of pablo" by Kanye West. In the collaboration we find classic pieces, tracksuits, pants, T shirt, but unfortunately for fans of the brand with 3 stripes no Superstar, Stan Smith Originals or Gazelle in the program.

Neighborhood X Adidas Originals-SS18 collection

Once again the brand of clothing and sports shoes straight from Germany is associated for the time of a capsule collection with the Japanese label Neighborhood. For this new successful collaboration, we find the DNA of both members. On the one hand, Adidas Originals offers comfortable shoes as well as clothing, tracksuits, pants and T-shirts used in sports. On the other side, NBHD is putting forward designs that transpire the world of louboutin, biker and especially streetwear. The result? A successful collection, all in black and white, to find in our store!

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