Where does Stone Island come from?
It was in 1982, in Ravirano near Modena in Italy, that one of the most beautiful success stories of top-of-the-range sportswear was about to be created. Massimo Osti, a Bolognese artist and intellectual, has been able to impose his vision based on development, the perpetual search for new materials and functionality. Read our article on where does Stone Island come from to learn more about the compass rose brand and how it has established itself in the high-end sportswear and casual industry for over 30 years.
The keys to the success of the Stone Island brand
The success of the Stone Island brand can no longer be described. Since its beginnings, the Italian label has distinguished itself by offering clothing with ultra technical and innovative designs. Designs that have not gone unnoticed and that have been able to impose themselves in turn in different underground cultures. What really makes the strength of the compass rose is its ability to remain faithful to its line of conduct, with its desire to constantly bring an avant-garde vision of techwear through innovation. Its authenticity today allows it to create a unique feeling of belonging among the followers of the Italian brand.
How to size Stone Island?
The brand's know-how is felt year after year with technically outstanding parts. The label has been able to mix styles: Casual, Sportwear and technical. Each piece benefits from the best finishes and is distinguished by a unique design method. As we all know, the collections are designed using exclusive materials developed in-house by the research and development department. It is therefore essential to know how to size Stone Island, in order to get the best possible understanding of the techwear offered by the Italian brand.
English Casual: A culture between Dandys and Hooligans
Since its creation, Stone Island has been able to bring together and create an identity of followers from the four corners of the globe. Of particular note is the English Hooligan community, which has made this brand a true art of living. Originally, the compass rose was not as well known as it is today. It is partly thanks to English football fans that the Italian brand has had such a success story. Between a sense of belonging and nonconformism, the Italian brand has managed to take a prominent place in football stadiums around the world. We invite you to discover our article English Casual: A Culture between dandies and hooligans in which we retrace the episodes of this fascinating encounter.
How To Spot Fake Stone Island ?
A world-famous brand for many years, Stone Island is now a mastodon; given that there are many counterfeit coins on the market and it can be quite complicated to distinguish them from the real thing. Over time, the brand has created effective ways to distinguish counterfeit coins from genuine ones. One example is the presence of ART codes and authentication codes. We tell you everything in our article How to Spot Fake Stone Island ? so you can be sure you won't be fooled when buying online.