A.P.C. for her : Pure beauty


For this FW18 season, the Parisian brand A.P.C. shows us its vision of French chic. Clean lines, sober colors, classic cuts, and carefully chosen materials make A.P.C. a minimalist brand, chic but above all very cool.

From ready-to-wear to accessories, from jeans to shoes and the timeless half-moon bag, A.P.C. tells its story through art, freedom, literature or politics. In contrast to clothes designed for the “commodity woman”, those that are sexy and sometimes provocative, Jean Touitou (the creator of A.P.C. Paris) wants to make women desirable on their own without vulgarity. Minimalism is a know-how that A.P.C. masters to perfection, without qualifying its pieces as “basic”. The jeans and accessories (bags, shoes and small leather goods), made with precision and perfect finishes, make the reputation of the brand. Check out our A.P.C. selection for women! Discover 5 A.P.C. Paris by Graduate Femme looks

The midi length for an assertive look

The midi length dress is the piece of our wardrobe that makes us feel tall, thin and chic.

It is a piece not common, even less when it is colored and striped … Here, we belt it at the waist and then we associate it with the half-moon bag effect crocodile blue and a pair of sneakers to break the look. That’s it, you’re ready to conquer the world.

The liberty pattern

A little flashback with this dress that brings us back to the 60s and their Liberty pattern. We find it here with a dress all in refinement and color please.

The brand puts here its know-how to offer us a perfectly executed and especially hyper feminine piece. We associate it with a navy blue wool coat to keep warm and we accessorize the whole with the magnificent khaki half-moon bag.

The syndrome of “la flemme”.

Being chic and feminine, we like, we even love. But sometimes you just want to be warm and comfortable in your clothes. Well, A.P.C. has heard your prayers.

What do we need? A chunky patterned turtleneck sweater, a white shirt that sticks out, straight jeans and a wool coat. Here we are with the most stylish look in neutral tones.

The bright red dress

Red Dress from APC Paris

Timeless red is not always easy to wear. Let’s go for the basics and not ask ourselves too many questions: a mini dress, a high collar and a thick material that keeps warm.

To break it up, a little black cardigan will be welcome, accompanied by a school bag, also black. Who said that the classics were without charm ?

A few coquetries

A.P.C. puts forward the woman with a refined beauty, the coquettish and elegant woman. This woman likes beautiful materials, tight cuts and vintage looks, right?

We adopt the flared skirt with checks and the rust-colored wool sweater for an old-school and trendy look. Heeled boots enhance the silhouette.

A.P.C. always surprises us with its elegant simplicity. Discover the rest of the collection through sweaters, pants or the wide choice of models of half-moon bag.

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