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COLORFUL STANDARD

Colorful Standard is a renowned menswear and womenswear brand dedicated to creating timeless, enduring pieces. The label follows in the footsteps of those brands that stand out for their...
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Colorful Standard is a renowned menswear and womenswear brand dedicated to creating timeless, enduring pieces.

The label follows in the footsteps of those brands that stand out for their commitment to sustainability, ethics and timeless aesthetics. Founded by Danish designer Tue Deleuran, the brand has quickly established itself as a benchmark for responsible fashion.

We take a closer look at the Colorful Standard collection, a brand renowned for its quality, eco-conscious and timeless clothing. With a wide range of options available, Colorful Standard is committed to offering sustainable pieces made from organic, eco-friendly materials.

Timeless classics

The Colorful Standard brand also focuses on reducing its environmental impact. Each piece is designed to last, with exceptional quality and attention to detail. What's more, Colorful Standard offers garments made from merino wool and twill, providing a stylish, eco-friendly alternative. Whether you're looking for a classic sweatshirt, V-neck tee, hoodie or socks, the brand dresses you from head to toe in its collection. Color options are vast, ranging from classics to bolder hues like blue or green and many more.

Colorful standard has understood the importance of size and fit. The brand's garments are available in a wide range of sizes, from XS to XXL, to suit all body types. From regular to oversized, the choice is yours.

As its name suggests, the Colorful Standard collection is extremely colorful and timeless. The basics are plain fabrics. So you can buy a model with a color that suits you (blue, green, white...) without prints or overloaded patterns.

Colorful standard parts, available in our selection

Whether you're looking for a classic round-neck sweatshirt or a comfortable hoodie, the collection offers a wide choice of versatile pieces.

Classic organic tee

Colorful standard presents their Classic organic tee Polar, a 100% organic cotton tee with a streamlined design and regular fit, available in green, white, blue... An updated classic in its simplest form, designed to meet the brand's longevity standards.

Organic twill shorts

Both chic and casual, the Dusty twill shorts are mid-length shorts from the Colorful standard label in organic cotton, perfect for everyday use in fine weather.

Organic button down shirt

Colorful standard also presents their Organic button down shirt Optical white. Made exclusively from 100% organic oxford cotton, this shirt is geared towards a more casual style.

The Colorful Standard brand offers classic and responsible clothing, with a wide choice of colors and cuts to suit all styles and preferences. In short, whether you're a man or a woman, you'll find what you're looking for in the Colorful Standard collection. From organic cotton sweatpants and shorts to hoodies and twill shorts, each garment is a must-have for a durable, on-trend wardrobe. Don't forget to check the details of each product to choose the right size and color for you. If you'd like to know what we think of the Colorful Standard brand, see The story and our review of colorful standard clothing.